PR-rebellion
In the future, ArtSound will collaborate with the creative agency King George to strengthen their message through powerful PR and impactful visuals. The rebellious and independent characters of both companies complement each other perfectly, making the decision to work together even more logical.
“King George wants to challenge us with their creative ideas. It makes us think deeply about the current state of affairs and how we can do things differently,” says Michaël Bingé, CEO of House of Music. “We need a partner who doesn’t just agree with us, but dares to provide us with resistance and counterarguments. Only in positive debate can you learn and grow.”
