Cras
— Experience events
— Interior
The Belgian company Cras positions itself as the wholesale supplier for carpenters, offering a range of materials, including screws, insulation materials, and primarily wood in various forms. To celebrate its 145th anniversary, Cras organized an in-house fair to showcase itself and its partners in a beautiful and detailed manner. That’s where King George came into the picture.
To bring the event to life, the creative minds at the agency conceived and developed a complete concept called ‘Inside Out.’ While in seven different and well-thought-out zones, the company’s offerings and partners were presented, visitors were astounded upon arrival by a structured ‘product forest.’ This consisted of several wooden structures entirely made from Cras materials. In a creative way, customers and guests were introduced to Cras and its offerings.
![](https://kinggeorge.land/wp-content/uploads/2023/09/Cras-Inside-Out-project-14-1080x1080.jpg)
![](https://kinggeorge.land/wp-content/uploads/2023/09/Cras-Inside-Out-project-1.jpg)
![](https://kinggeorge.land/wp-content/uploads/2023/09/Cras-Inside-Out-project-17-1080x1080.jpg)
![](https://kinggeorge.land/wp-content/uploads/2023/09/Cras-Inside-Out-project-18-1080x1080.jpg)
![](https://kinggeorge.land/wp-content/uploads/2023/09/Cras-Inside-Out-project-2.jpg)
![](https://kinggeorge.land/wp-content/uploads/2023/09/Cras-Inside-Out-project-3.jpg)
![](https://kinggeorge.land/wp-content/uploads/2023/09/Cras-Inside-Out-project-16-1080x1080.jpg)
![](https://kinggeorge.land/wp-content/uploads/2023/09/Cras-Inside-Out-project-11.jpg)
![](https://kinggeorge.land/wp-content/uploads/2023/09/Cras-Inside-Out-project-9.jpg)
![](https://kinggeorge.land/wp-content/uploads/2023/09/Cras-Inside-Out-project-4-1080x1080.jpg)
![](https://kinggeorge.land/wp-content/uploads/2023/09/Cras-Inside-Out-project-5-1080x1080.jpg)
![](https://kinggeorge.land/wp-content/uploads/2023/09/Cras-Inside-Out-project-8.jpg)
![](https://kinggeorge.land/wp-content/uploads/2023/09/Cras-Inside-Out-project-7-1080x1080.jpg)
![](https://kinggeorge.land/wp-content/uploads/2023/09/Cras-Inside-Out-project-6-1080x1080.jpg)
![](https://kinggeorge.land/wp-content/uploads/2023/09/Cras-Inside-Out-project-12.jpg)
![](https://kinggeorge.land/wp-content/uploads/2023/09/Cras-Inside-Out-project-19-1080x1080.jpg)
Interested? Contact us!
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