De Ruyte — Retail
De Ruyte is a second-generation hair salon in Sint-Niklaas. After the success of the first generation, it was time for a new concept that would also conquer the future. The designers at King George devised a new way of working for the salon, paired with a sleek and innovative interior. A proper coffee bar with pastries, a luxurious waiting area, a design shop, and separately styled men’s and women’s sections transformed De Ruyte into a future-proof hair salon.